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Ruiz v. Gold Bond Co LLC

S.D.N.Y. · No. 1:26-cv-07328

Full docket on CourtListener ↗

No federal docket timeline hydrated for this case yet (state-court settlements have no RECAP docket).

Our records for this case (1)

MatterTypePractice areaCourtDateValue
Gold Bond Co LLCsource ↗
filed by Faruqi & Faruqi, LLP (NYC) · No. 1:26-cv-07328 · 28:1332fr Diversity-Fraud · view case timeline →
Comparable settlements $90M–$586M ▾
False advertising claims show split outcomes: Cetorelli affirmed treble damages under CSPA for deceptive practices, while Guthrie affirmed denial of class cert for UCL fraud claims requiring individualized inquiry. Citizens of Humanity shows 'Made in USA' labeling suits can fail on probable-cause/merits grounds.
Comparable settlements $90M–$586M median $117.50M · n=10
Western Union $586M · Toyota Industries $436M · Credit Glory $200M
Comparable verdict: Papaya $420M · VPX, Inc. $293M
Key precedent: Guthrie v. Transamerica — courts scrutinize false-advertising class claims for individualized reliance issues, a common defense for consumer product labeling suits.
Main risk: Class certification denial due to individualized proof of reliance/exposure to advertising, as in Guthrie
Rough EV model (wide — class size is the big unknown, not a prediction): $125K–$40M
No direct comparables on Gold Bond or closely analogous false-advertising personal-care cases; class size and per-member figures are rough estimates from indirect signals. · grounded in 10 rulings, 10 settlements, 9 verdicts
FilingFalse AdvertisingS.D.N.Y.2026-08-27$90M–$586M
comparable settlements