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Porcuna v. Chattem, Inc.

N.D. Cal. · No. 4:26-cv-07990

Full docket on CourtListener ↗

No federal docket timeline hydrated for this case yet (state-court settlements have no RECAP docket).

Our records for this case (1)

MatterTypePractice areaCourtDateValue
Chattem, Inc.source ↗
filed by Gucovschi Law Firm, PLLC · Judge Thomas S. Hixson · No. 4:26-cv-07990 · 28:1332 Diversity-Fraud · view case timeline →
Comparable settlements $87.50M–$436M ▾
False advertising consumer claims show inconsistent outcomes: Guthrie v. Transamerica affirmed denial of certification for individualized reliance issues, while Citizens of Humanity's underlying 'Made in USA' suit was found to lack probable cause, showing courts scrutinize such theories closely. Yet supplement/product mislabeling cases (Premier Nutrition, IM Mastery Academy) settled at $90M+, showing viable path if certification survives.
Comparable settlements $87.50M–$436M median $90M · n=10
Toyota Industries $436M · Premier Nutrition $90M · IM Mastery Academy $90M
Per member (realized): ~$20 median · $20–$20 (n=1)
Comparable verdict: Papaya $420M · VPX, Inc. $293M
Key precedent: Guthrie v. Transamerica Life Ins. Co. — shows courts often deny certification in false-advertising suits needing individualized proof of reliance, a likely defense theme here.
Main risk: Certification denial for individualized reliance/causation issues, as in Guthrie v. Transamerica
Rough EV model (wide — class size is the big unknown, not a prediction): $3.75M–$62.50M
Single realized per-member data point and no defendant-specific case history make this estimate highly speculative; wide class-size range dominates uncertainty. · grounded in 10 rulings, 10 settlements, 8 verdicts
FilingFalse AdvertisingN.D. Cal.2026-07-31$87.50M–$436M
comparable settlements